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It is All Sides, No Hen

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  • Popeyes is hoping to lure “woman dinner” fanatics with a menu consisting solely of sides.
  • The fast-food chain’s new providing has drawn combined reactions on Twitter.
  • Most customers lauded Popeyes for its humor, however some stated it was an uninspiring tackle the development.

The “woman dinner” development is taking off on TikTok, and fast-food chain Popeyes is attempting to money in on it with a promotional menu.

First issues first: “Woman dinner” refers to a meal fabricated from up of a number of small facet dishes, sometimes involving minimal cooking and designed to be loved alone.

To get in on the second, Popeyes is telling clients they’ll select from a number of six facet dishes: macaroni and cheese, fries, mashed potatoes, pink beans and rice, coleslaw, and biscuits. Every dish needs to be ordered individually, making it precisely the identical as Popeyes’ menu for facet dishes, simply dressed up with a fancier identify.

A spokesperson from Popeyes advised TODAY.com the menu was designed “with the intention to supply a scrumptious number of flavors to ‘Woman Dinner’ fanatics.”

Twitter customers are break up on the fast-food chain’s new providing. Some have praised Popeyes for its ingenuity and tongue-in-cheek humor.

“I cant imagine the model girlies at @Popeyes really efficiently pitched placing ‘woman dinner’ on the cellular menu,” stated one Twitter consumer.

“Yeah, @Popeyes including a ‘woman dinner’ part to their app menu is genius. Give that advertising supervisor a elevate,” tweeted one other consumer.

“The best way popeyes added a ‘woman dinner’ part to their menu and it is all facet is so FUNNY,” one other Twitter consumer stated.

Some Twitter customers have criticized Popeyes for providing such an uninspiring tackle the development.

“A person within the popeyes workplace stated ‘monetize woman dinner’ and missed the complete level,” stated one Twitter consumer. 

This isn’t the primary time Popeyes has caught folks’s consideration with a whimsical tackle their meal concepts.

In June 2021, Popeyes unveiled the promotional “IDK Meal,” which, as its identify suggests, targets indecisive eaters. The meal pairs collectively a rooster sandwich and a cup of lemonade. The meal was introduced again in July 2022 for a restricted time.

Representatives for Popeyes’ mum or dad firm, Restaurant Manufacturers Worldwide, didn’t instantly reply to a request for remark from Insider despatched outdoors common enterprise hours.



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